We all know that feeling. Sitting in front of the computer, or with a pen and paper in the hand, and sitting and sitting....
Knowing the type of article you are about to write is already a real step forward in breaking down that block and that's why we are dedicating this newsletter to the different types of articles frequently ordered over the Textbroker platform.
You may well have noticed that the clients sometimes have certain additional requests in terms of an article's formatting. As we often receive emails requesting further information on this topic, rather than dedicating this academy page to the written word, we are going to concentrate on its presentation.
You may often have seen orders requesting press releases. But what makes a press release different to any other article ordered and what exactly is a client looking to get back when they order a press release? What do you have to have in mind before you put pen to paper...or fingers to keyboard?
As you may already have noticed from the articles you have written for Textbroker, clients sometimes request that you mention certain words or phrases within your articles. We term these words or phrases 'keywords' and they serve an important purpose for Search Engine Optimisation, or SEO, for short. But what exactly is SEO and why are the keywords important?
This year's Textbroker author-day here in Mainz, Germany, saw SEO expert, Frank Dörr, give an exclusive glimpse behind the working scenes of SEO. For those of you who were unable to make the event, we've got the main points recorded for you here ...
