Welcome to 2017! Whilst 2016 was full of exciting developments and technological advances, we’re certain that 2017 will be even more exciting. But before we get carried away looking forward, it’s time to spend a few moments reflecting back. In the first of our history series, we’re excited to present a brief history of that markup language we all know and love: HTML.
There’s nothing more satisfying than having a good moan. It’s when the satisfaction levels begin to drop, though, that people start moaning about you and your company. And that’s not good, because with four times as many customers prepared to write about their negative experiences than their positive ones, it’s vital to your company’s image and profitability that you deal with these complaints effectively. Today, it’s all about maintaining that customer content .
With all the thought that goes into making sure your customers read your news and blog updates, it’s easy to lose a feeling for the fundamentals. Today, we’re going to the most important piece of content for your company ever – the name. It may same banal, but a good name could be worth gold!
Everyone is reading about it. Everyone wants it. And almost everyone is writing about it. Content Writing is the Holy Grail of Online Marketing – today, we’re talking about writing with real value.
As difficult as it might be to define exactly what counts as real value in content, it’s significantly easier to define its opposite. Filler content is the hidden evil, the dark saboteur which lies in wait, ready to take any content down into the forgotten realm of unread blibber-blubber. Recognising what filler content is will inevitably help you fine tune your instincts for identifying that much sought-after value.
Have you tried escaping the optimisation wave? We’re not talking about the Search Engine kind, rather the personal kind. With apps to help us efficiently lose weight, effectively budget our money and time, and even to optimise our sleeping patterns, it’s no wonder we’re facing increasing daily pressure to achieve our full potential, to become our ultimate-optimised selves.
Especially as a freelance writer working from home, effectively using your time and structuring your day is essential to making a living. But so is your artistic creativity.
Excessive pressure is sure to restrict your creative capabilities, so here we’re sharing a few common work efficiency tips, and also how to escape them.