The Best of the Best: How to Improve Your Reputation as a Writer
One of the core traits of a successful Textbroker writer involves the concept of hunger. In other words, they are always eager to learn more and to improve upon an existing knowledge base. However, static information alone might not be enough if you hope to rise to the top of the pack…
Your online reputation as an author involves several variables and some of these might come as a bit of a surprise. If you are hoping to enjoy success in 2019 and to transform your dream of becoming a successful writer into a reality, the information found below represents essential reading. Let’s take a closer look.
Adopting Google-Friendly SEO Practices
We once again return to the ubiquitous presence of search engine optimisation. While discussing the subject of SEO can sometimes be as enjoyable as a visit to the dentist, the fact of the matter is that embracing the best practices will ensure that your articles receive an appreciable number of inbound hits once they are posted. This will keep the client happy and in return, you can expect further requests in the near future. Keeping up to date with the latest Google-friendly SEO techniques is therefore critical if you hope to enjoy steady work and a greater number of Direct Orders.
The experts at Search Engine Journal point out that in-depth content is now enjoying the lion’s share of attention from major search engines such as Google. A heavier focus is being placed upon quality content as well as the specificity of what is being discussed. This makes a great deal of sense, as Google and Bing need to be able to separate the digital wheat from the chaff. Precise, relevant and up-to-date material will, therefore, be placed higher within SERP rankings. This is important from the perspective of an author, as such results will illustrate that you take your work (and the needs of the client) seriously.
What About “Dwell Time”?
New content marketing terms will occasionally enter into the lexicon of our industry and one phrase which is set to make digital waves throughout 2019 is known as “dwell time” Dwell time is simply the amount of time it takes for a user to click on a hyperlink before returning to the search engine results page. Shorter dwell times signify that the visitor did not find what he or she was looking for. Longer intervals are associated with high-quality content that provides valuable information to the end-user. This is why authors need to focus on four key metrics when producing material:
Even when dealing with complicated or unfamiliar subjects, be sure to focus upon the main points and never deviate from the instructions mentioned within the client briefing.
The Power of Authoritative Links
We are all aware that high-quality links boost the online reputation of an article and contribute to greater degrees of transparency. Google loves this type of content and clients are now requesting that such hyperlinks are included. However, did you know that they can also boost your status as a writer?
The inclusion of authoritative links illustrates that you have performed a fair amount of research as opposed to simply spinning information from an article that has been previously been written. Clients will appreciate the fact that you have performed due diligence and once again, the chances are high that they will return to you for subsequent orders.
Faster Turnaround Times
Most of us have dealt with clients who ask for an article to be completed by the end of the business day or even within a few hours. However, the majority of customers are more flexible in terms of the due date. This does not necessarily signify that you can sit back and relax until the last minute. On the contrary, one of the best ways to impress a customer (particularly one that is new to the Textbroker system) is to dazzle them with surprisingly quick turnaround times. Let us look at this from a slightly different perspective.
Imagine that writer number one possesses the very same set of skills and talents as writer number two. The only difference is that writer number one completes a five-day order request within two days. Which author do you think will be chosen for future projects or in the event that the client is suddenly presented with a challenging deadline? While amazingly fast turnaround times are always beneficial, it should still be stressed that these results should not come at the expense of quality material.
Variations in the Thread Strengthen the Weave
Most of us have heard the phrase “jack of all trades, master of none”. This leads some writers to believe that the best course to success is becoming an expert within a few discrete fields. While such a mindset might be fine for those who have joined Textbroker to merely satisfy a hobby, there are other writers who wish to truly excel. It is therefore wise to constantly test your limits. This is actually one of the joys of writing; the ability to encounter novel subject matter which causes you to develop an entirely new skill set. After all, how many articles on basic marketing strategies can be written before boredom overtakes the creative process? Before you attempt to delve into a new subject, ask yourself these questions:
- Am I able to realistically meet the demands of the client?
- Will this article force me to sacrifice other work orders?
- Is the effort worth the end results?
Having said this, there are many tools at your disposal other than generic resources such as Wikipedia. If you happen to come across a very challenging article that requires an expert approach, be sure to check out other portals such as Google Scholar and Microsoft Academic.
The Power of a Simple Thank You
Gratefulness goes a long way towards developing fruitful relationships with Textbroker clients. If they have taken the time to provide you with a stellar rating and to leave a positive comment, spend a few moments to thank them via the messaging system. This will help to establish a personal rapport and this is another excellent way to break through the anonymity often associated with content creation.
Textbroker writers have been provided with an opportunity to experience unfettered levels of success in 2019, so it only makes sense to take advantage of the tools at your disposal.