Business blogs can be excellent ways to promote what it is that you have to offer and increase conversion rates. However, choosing business blog topics that rank can be difficult. And it’s not as simple as just picking a theme; there’s a number of considerations to be taken into account.
Unlike modern smartphones and laptops, evergreen content is made to last. The main benefit of this type of content is that it offers a much longer marketing shelf life. The longer content remains relevant, the more chance that a wider audience will see it.
One of the most beneficial features of the digital community is that there is always room for expansion. Traditional geographic borders have been ablated and you now have access to a truly global audience. Of course, the main question is whether or not you are ready to take the leap. Assuming that you wish to expand your current operations, content creation is (once again) king.
How familiar are you with the concept of digital branding? Even if you have little professional experience, you already possess a wealth of innate knowledge. Take a moment to consider each of these short statements and logo descriptions:
The chances are high that you identified the examples above as Nike, McDonald’s, Apple, and Red Bull. In fact, it has been shown that humans can even discern specific brands based on elements such as colours and even fonts alone. This arises from the fact that we are all extremely visual creatures.
If we’re honest, anyone who wants to win at the game of content marketing can never really take their foot off the gas. If you really want to blow away the competition, dig deep and check out some of our content hacks – up your game, and you might just surprise yourself with the results!