The right (or wrong) reaction to a crisis situation can make-or-break a company. Whether it’s a case of false advertising, a recalled product or even just a typo on publicity material – mistakes can cause a company a lot of headaches and a lot of damage. Not just in financial terms, but in terms of reputation, too.
Late last month, Facebook announced that their “Audience Network” was expanding to include support for the mobile web, with the avowed aim of competing directly with a giant named Google. For Facebook, Audience Network is now the pillar on which their mobile advertising strategy rests.
Mainz, 16 February 2016 – Which country ordered which type of copy? The Textbroker Content Map for the final quarter in 2015 shows you what type of content was ordered the most in the EU, Brazil and the United States. Find out who is ordering what in the Content world!
Textbroker now has 10 years experience in outsourced Content creation. We have countless customers, big and small, near and far, in all branches of busines. We know how difficult it it is to write perfect Content. Therefore, we have created our own 5-step cheat sheet, for authors and clients alíke to use, as a giude to creating perfect copy. This is based not only on our own learnings, but on those made by the industry in general. Take a look at our infographic to see how it’s done.
And so the new year begins with a confirmation that shows how important good, fresh Content is. The first evaluations after Google’s update to their core algorithm last week are in. Marcus Tober, founder and CEO of Searchmetrics, reported the winners and losers of the update in the Searchmetrics Blog.